The regional extension positions were part of the Cotton CRC National Cotton Extension Team which has worked on an industry-wide scale to take a knowledge management approach to deliver grower focused, participatory adoption and extension programmes. Both NSW Extenion officers became well established during 2007 having initiated and conducted a broad range of extension activities according to well developed regional and national extension plans. Regional priorities and needs were identified, prioritised and incorporated in work plans in collaboration with growers, consultants and other extension officers.The extent of achievement against all objectives has been hampered by the on going severe drought. In addition impacting on the effectiveness of the role has been the uncertainty of the ongoing nature of the positions over the last 12 months. Both extension officers applied a range of extension delivery methods during the time. However, they both experienced considerable difficulty in engaging significant numbers of growers given the dry season which, combined with low prices for cotton and higher grain returns, resulted in significantly reduced cotton plantings in both regions.As previously mentioned there was also reduced trial work due to the smaller areas and associated issues. Growers were less likely to want a 10ha trial when only growing 100ha due to the extra work associated with set up etc. An example of this is the row space trial that could only be run on a corporate farm where there are more resources in place. This trial was significant to the region as it answered a lot of questions and it has been of particular benefit to newer growers in the area. However a lot of growers have their own priorities in terms of trials and therefore they concentrate more on these activities. Whilst there can be opportunities to become involved sometimes there might be commercial partners who would prefer to keep the information confidential in the early years.Essentially most growers pay an agronomic consultant to assist them with growing their crop and therefore due to this growers depend on their consultant for information. This is especially the case for established growers. New growers require more general information and therefore they do tend to rely more on extension services.The most well attended activities were the hands on practical activities held on farm that ran for a short duration eg planting workshop with practical demonstration. In terms of workshops growers once again liked the practical ones where the workshop actually provided them with information pertaining to a decision that might have been pending in terms of their business unit. A great example is the lateral move course that provided growers with reasons for why they should perhaps set one up, and also the issues assisted with the technology.Extension activities in benchmarking regional production information and trends, such as the Macquarie Valley Review of High Yielding Crops, were also well received by growers and consultants in providing valuable resource information for growers to benchmark their performance against.In terms of adoption one of the highlights for this region is the gain's in earliness attributed to field walks and discussions based on crop cut out. This idea is now leading to trials to be conducted into the future that will most likely only benefit growers in the south due to the unique growing conditions of southern NSW.The implementation of industry BMP provides an ideal framework in which to deliver these strategies in collaboration with the Cotton Australia Regional managers. The existing strong partnerships with consultants and agribusiness must be maintained and enhanced.