The objective of the mission was to promote Australian cotton as being ‘clean and green’ following the BMP and EMS marketing initiatives amongst Indonesian traders and spinners. The importance of this is reflected in Indonesia’s large cotton spinning capacity and the fact that it has several of the largest spinning mills in the world. Indonesia is also the largest customer of Australian cotton consuming around 36% of the 2004/05 crop [ACSA website 2005].

A highlight from a CTFT perspective was being able to meet spinners and merchants and listen to their observations with respect to processing Australian cotton.